Tope Awotona: The Visionary Behind Calendly

Tope Awotona’s journey to founding Calendly is not your typical startup story. Born in Lagos, Nigeria, and later moving to the United States, Tope’s path was shaped by a mix of resilience, tragedy, and an unyielding drive to solve problems. Today, Calendly is a leading scheduling platform used by millions of people worldwide, but its origins are rooted in personal experience and a deep understanding of inefficiencies in the workplace.

Early Life and Tragedy

Tope Awotona was born into a middle-class family in Lagos, Nigeria, in 1981. His early life was marked by both privilege and hardship. Growing up, he had access to good education and a stable family environment. However, when Tope was just 12 years old, his father was tragically murdered during a carjacking. This event had a profound impact on him, instilling a sense of urgency and determination that would later drive his entrepreneurial ambitions.

After moving to the United States at the age of 15, Tope faced the challenge of adapting to a new culture while dealing with the trauma of his father's death. He attended the University of Georgia, where he majored in Management Information Systems. This blend of technical and business education laid the groundwork for his future endeavors.

Tope is in the middle.

The Path to Entrepreneurship

Before Calendly, Tope had already dipped his toes into the entrepreneurial world. He tried launching several startups, including an e-commerce site and a business selling projectors, but none of them took off. Each venture, however, taught him valuable lessons about market needs, customer behavior, and the importance of persistence.

While working as a sales rep at tech companies like IBM and EMC, Tope was constantly frustrated by the inefficiency of scheduling meetings. The back-and-forth emails, timezone confusion, and missed appointments were a constant headache. He knew there had to be a better way, and in 2013, Tope decided to solve this problem once and for all.

Bootstrapping Calendly

Unlike many tech entrepreneurs who rely on venture capital to get their startups off the ground, Tope bootstrapped Calendly. He poured his entire life savings—$200,000—into building the product. It was a huge risk, but Tope believed deeply in his vision. He hired a development team and worked tirelessly to create a tool that was simple, intuitive, and effective.

Calendly launched in 2013 and quickly gained traction. The platform offered users an easy way to schedule meetings without the usual email ping-pong. By integrating with popular calendar systems and offering a clean, user-friendly interface, Calendly stood out in a crowded market. Tope’s focus on solving a specific pain point resonated with users, and word-of-mouth growth soon followed.

Scaling and Success

Despite its early success, Tope remained cautious. He reinvested revenue back into the company and continued to iterate on the product based on user feedback. His dedication to maintaining control over the company paid off. By 2020, Calendly was generating $70 million in annual recurring revenue, and the company had millions of users, including large enterprises and small businesses alike.

Tope’s approach to growth was methodical and customer-focused. He resisted the temptation to expand too quickly, instead ensuring that Calendly remained a product that users loved. This careful strategy allowed the company to scale sustainably and attract significant interest from investors.

In 2021, Calendly raised $350 million in a funding round led by OpenView Venture Partners and Iconiq Capital, valuing the company at over $3 billion. For Tope, this was not just a validation of his hard work but also a testament to the power of bootstrapping and staying true to one’s vision.

Today, Calendly is more than just a scheduling tool; it’s a critical part of how businesses and individuals manage their time. Tope Awotona’s story is one of perseverance, smart risk-taking, and the importance of solving real problems. From a traumatic childhood experience to building a billion-dollar company, Tope’s journey is a powerful example of how adversity can be transformed into success.

Tope continues to lead Calendly with the same principles that guided him from the start: a relentless focus on customer needs, a commitment to simplicity, and a belief in the value of hard work. As he often says, “Calendly is just the beginning.” With his track record, there’s no doubt that Tope Awotona will continue to innovate and inspire in the years to come.

Overview in Numbers:

  • Founded: 2013

  • Founder: Tope Awotona

  • Employees: 500+ as of 2021

  • Company Status: Private, valued at over $3 billion

  • Funding: $350 million raised in 2021

  • Users: Millions worldwide, including large enterprises and small businesses

  • Revenue: $70 million in annual recurring revenue (2020)